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The respondents’ behaviour during the survey is influenced by various factors: the complexity of the questionnaire, the respondent’s ability and the respondent’s motivation. In long surveys, it often happens that respondents become tired, uninterested, impatient and scattered. This can lead to the respondent responding according to the satisfaction theory. This is an alternative form of behaviour for respondents who lack the engagement, but for various reasons (e.g. contract, awards, feelings of shame, habit, curiosity, etc.) nevertheless participate in the survey.
Whether respondents satisfy the questionnaire according to the satisfaction principle can be identified by different response patterns: choosing the first answer, selecting the mean, choosing the last answer, random selection, selecting the final and first values for matrix questions (tables) and using the answer ‘Do not know’, time of completing the survey.